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Flint Hills Feature Could Mean Tourist Boom

Flint Hills Feature Could Mean Tourist Boom

Kia Carter

In only a week millions of people worldwide will see the beauty Kansas' Flint Hills have to offer. A photo spread of the Flint Hills will soon hit news stands in the latest issue of National Geographic Magazine.

In the Small World Gallery in Lindsborg, many come to see the work of a photographer Jim Richardson. His pictures put Kansas in a light most haven't seen.

"It's a magical place, but you have to train yourself to see it," says Richardson.

Richardson will show the world the magic in Kansas' Flint Hills next week with a 22 page spread in the April edition of National Geographic Magazine.

"There are a lot of people out there who care about the Flint Hills and if this story can help bolster what other people have done, I’d be a happy camper," says Richardson.

Looking at some of the photos that didn't make the magazine, leaves only to imagination the quality of the photos that did make it. The spread will put the Flint Hills alongside other great American landscapes.

"The Flint Hills shouldn't be right now playing second fiddle to the Grand Canyon in the pages of the National Geographic. I was not going to go out with the assumption what we have here in Kansas is any lesser than the great American landscapes and I want people to open up those pages and say, "My gosh, I had no idea that was there," says Richardson.

And follow the article up with a visit. With a magazine that reaches 50 million hands, the pictures are expected to bump up the $5.6 billion tourist industry in Kansas.

"We think this is going to move the needle on tourism to have that many people who see the magazine and most of them not realize this is even in Kansas we definitely think it'll move the needle," says Richard Smalley, KS Dept. Of Commerce, Tourism Division.

And show the world the Flint Hills stands out of the haystack.

Jim Richardson will be offering a sneak peak of some of the Flint Hills National Geographic spread at his Small World Gallery on 127 North Main Street in Lindsborg, this Sunday from 2 to 5 p.m. Then Monday, March 19th, a traveling exhibit of Richardson’s Flint Hills pictures will begin a tour around Kansas starting in the Capital Rotunda.
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